Company News, New Products

Strobing, Contouring Big In Cosmetics Right Now

NPD shed light on trend in makeup that mimics skin care effects.

Remember the days of BB and CC cream? Consumers are merging the worlds of skin care and cosmetics yet again. Achieving the flawless photo finish is no longer reserved for celebrities; consumers across the board are jumping on the latest makeup trends including contouring and strobing, which are ramping up sales within the prestige makeup industry, according to global information company The NPD Group. Contouring, the technique of using shadow to give the face a slimmer and more carved look, was...

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